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| Web Credibility |
Research Reports |
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Leap of Faith:
Using the Internet Despite the Dangers
Results of a National Survey of Internet Users for Consumer Reports WebWatch
October 26, 2005 ...view
No Borders Does Not Mean No Boundaries
An International Survey on Web Credibility
November 5, 2002
Consumers International
Consumer Reports WebWatch
An international study by Consumers International — a global federation of more than 250 consumer organizations worldwide — and Consumer Reports WebWatch found that surfing the Web can be a confusing experience for consumers in search of credible Web sites, particularly when online advertisements are not labeled, and a company or organization does not disclose pertinent financial relationships that could taint the integrity of information provided on the Web site. The research calls for basic standards for sites to improve Web credibility. ...view
How Do People Evaluate a Web Site's Credibility?
Results from a Large Study (Abstract)
October 29, 2002 ...view
Experts vs. Online Consumers:
A Comparative Credibility Study of Health and Finance Web Sites (Abstract)
October 29, 2002 ...view
A Matter of Trust: What Users Want From Web Sites
A Report on Consumer Concerns About Credibility of Web Sites (Abstract)
April 16, 2002 ...view
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